However, it would help if you had attributes established before setting up any variations. The point here is that a customer can select variations before checkout as part of the conversion process while attributes cannot. hat with a blue dolphin logo, a hat with a green logo of a salamander, and so forth.

In that case, these can be combined into different variations, i.e. Variations also cover different combinations of these attributes, which can create separate product options.įor example, suppose you have color and logo attributes for a product. On the other hand, variations put the attributes to use through variable products and allow users to purchase items of a certain attribute. These are stated facts about the product – its attributes – and the customer can’t make selections based on these attributes. A product page for a purse may list the dimensions, the fabric used, and the handle’s material as attributes. But they are simply informational and don’t come with any functionality.Īttributes are also used to define the features of a specific product. You can also sort by these attributes within WooCommerce. These are the different stylings such as color, pattern, etc. The most significant distinction between variations and attributes within WooCommerce is that variations can be interacted with by the customer while attributes cannot.įirst of all, attributes are what define variations. But before we jump into the step-by-step tutorial on how to do so, we need to first make an essential distinction between variations and attributes. And it’s not that difficult to configure. The good news is that WooCommerce can create variable products built-in. Virtually every type of store will require product variations at some point. A home goods seller needs customers to select the materials and/or fabrics for furniture items.Īnd the list goes on.An artist who sells custom prints on various materials like canvas or wood, in multiple size options.

A pizzeria that allows customers to select toppings from a dropdown or checkbox-style menu before adding the item to the cart.

A clothing store that offers items in various sizes and color options.

Many types of stores and businesses make use of variable products. When a customer visits a product page with variables, they will need to make a selection of some sort before adding the item to their cart. Even when you filter products, you still need to select variables. This is not quite the same as a product filter in WooCommerce. Examples of variations include things like: A WooCommerce variable product can be easily defined as a product available in several different types, styles, or variations.

Export variable products woocommerce